Raeker Communications delivers impactful, strategic, and engaging communications
About Raeker Communications
Leveraging nearly 35 years of communications experience, I help organizations tell their stories with clarity and purpose. I provide freelance writing services and strategic communications support that will deepen engagement, inspire action, and make complex topics easier for audiences to understand.
Writing & Message Development
I craft messages and narratives that matter. My background includes writing for:
- Newsletters/e-newsletters
- Websites
- Social media
- Talking points
- News articles, news releases
- Brochures, fact sheets/info sheets, infographics
Communications Planning
I can help you organize and strategize to engage your audiences more effectively. Together, we will create a roadmap for more effective communications, including:
- Setting goals
- Identifying audiences
- Developing key messages
- And more!
Media Strategy & Media Relations
I can draft a news release quickly or polish one that could use a fresh touch. I will arm you with talking points and statements for media. In addition, I can help you be better prepared the next time a reporter calls.
Project Management
I have extensive experience in managing communications projects from start to finish. I have worked with graphic designers, videographers, writers, and other creatives, coordinating timelines, budgets, and workplans to ensure seamless execution and delivery of products and projects that align with brand and business goals.
Strategic communications services that will help you tell your story
Why work with me?
- I have extensive professional communications experience across a range of issue areas, including legalized cannabis, public health, higher education, transit, and conservation.
- I am a fast writer and strong project manager, delivering results quickly and effectively.
- I have expertise working across multiple communications channels.
- I can provide the personal touch you won’t get with a larger firm.
Recent work for the University of Minnesota’s Center for Transportation Studies:
- Updated tools identify freeway corridors vulnerable to congestion
- Research explores preparing ramp meters for automated vehicles
- Minnesotans geared up for e-bike rebates. Now data reveals more about them
- Safety feature for AVs shows promise for avoiding intersection crashes
- Researchers urge ‘digital guardrails’ to protect automated vehicles from cyberattacks
- Rough roads? How everyday cars might help flag trouble spots
- Research probes cyber risks in next-generation traffic signals
- CTS at 40 history capsules that highlight significant milestones
Raeker Communications LLC has been recognized as a Small, Emerging Small Business Enterprise (SBE/ESBE) through the Central Certification Program (CERT), sponsored by Hennepin County, Ramsey County, and the City of St. Paul.
Learn more about me by visiting my LinkedIn profile or by going to this page.
